Journal

The Complete Guide to Choosing the Perfect Soft Toy Gift — Rufni
The Complete Guide to Choosing the Perfect Soft Toy Gift
Buying a soft toy sounds simple enough. Walk into a shop, pick something cute, wrap it up. But anyone who has watched a toddler completely ignore an expensive plush in... Read more...
What Makes Keeleco Special: The Story Behind Recycled Plush Toys — Rufni
What Makes Keeleco Special: The Story Behind Recycled Plush Toys
There is something slightly surreal about the idea that a discarded water bottle can become a child's favourite cuddly toy. But that is exactly what Keel Toys has achieved with... Read more...
Palm Pals: Why These Tiny Collectibles Are Taking Over — Rufni
Palm Pals: Why These Tiny Collectibles Are Taking Over
If you have walked past a toy shop, visited a garden centre gift section, or scrolled through any parent's social media recently, you have probably seen Palm Pals. These tiny... Read more...
5 Reasons Warmies Are the Ultimate Comfort Gift — Rufni
5 Reasons Warmies Are the Ultimate Comfort Gift
Some gifts are nice to receive. Others become part of your daily routine. Warmies tend to fall into the second category. These microwaveable, lavender-scented plush toys have built a quietly... Read more...